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When looking for an alternative to the arduous loan application process through a bank, many borrowers turn to a private lending companyPrivate lenders have a straightforward underwriting process and good private lenders take considerably less time to process loan applications than banks.

Banks have stringent requirements and follow a complex approval process. Applicants must complete a ton of paperwork, taking anywhere from several weeks to a few months before being approved for a loan, if they are approved at all. The process can become even more strenuous if the applicant has a complicated credit history, complicated tax returns, or past unpaid debt.

As a leading private lending company in Northern California, Altus Capital Group provides lenders with dependable service, creative loan structuring, and fast closing. Here are more reasons to choose a private lender for your next property loan.


Private lenders offer more flexibility than traditional banks. Loans provided by banks typically have inflexible terms that are unnegotiable. On the other hand, private lenders are often willing to adjust certain terms of a loan to better suit the borrower’s unique needs.

Fund Projects That Banks Would Reject  

Banks and other traditional financial institutions are often unwilling to fund loans for certain types of project, such as fix and flip projects, as they see projects without sufficient cash flow as a riskier proposition.

Private lenders lay more emphasis on collateral value rather than the borrower’s financial health, and offer fix and flip and other non-traditional loans to meet the short-term liquidity needs of real estate investors.

Private lenders adopt a more personalized and flexible approach to lending. For example, a private lender may overlook past credit issues and consider more current factors, such as the borrower’s debt-to-income ratio, when evaluating their loan eligibility. Additionally, by creatively including a borrower’s additional assets into an underwriting process, private lenders are often able to provide higher level of proceeds than what might be available through a bank lender.

Shorter Approval Process 

Banks must comply with stringent norms defined government agencies and internal processes. When applying for a bank loan, applicants must complete and provide a significant amount of paperwork for use in the underwriting process. This makes the application process long and the requirements often difficult to meet.

Private loans, on the other hand, take shorter time to process. Often, it may take as little as a couple of weeks to go from initial application through the entire process to a funded loan..

Altus Capital Group offers a range of real estate financing options. Our ability to understand specific customer needs and customize lending solutions to meet them sets us apart from other private lending companies or commercial brokers in Northern California. Fill out the inquiry form to schedule your consultation, or call 707-754-9975.